Gift-giving can be stressful, but science shows that thoughtful, personalized presents strengthen relationships and enhance happiness. This guide explores how to select the perfect gift by understanding the recipient's personality, balancing practical needs with desires, and adding a personal touch. It also highlights the power of surprise and experience gifts, as well as the importance of avoiding common gift-giving mistakes. By considering the psychology behind giving and receiving, you can transform the process from stressful to satisfying, creating memorable moments that foster deeper connections.